What We DO
Always MarketingNext, Performics offers search and performance marketing solutions that acquire and convert customers for leading brands.
Performance Marketing Solutions
Performics clients benefit from our custom approach to Paid Search, Natural Search, Conversion Optimization and Social & Display Media. As experts in our field, our proprietary tracking and reporting technology platform, advanced market expertise and active account management facilitate the delivery of consumers.
UNDERSTANDING CONSUMERS
Our proprietary consumer insights & consumer journey methodology create relevance for our clients and the programs we manage on their behalf. The extensive breadth and depth of consumer research that Performics uncovers ensures our clients find the best ways to connect to their consumers. Our research strategies include social listening tools, competitive intelligence, database/engine sources and analyst/library resources.
ENGINEERING GROWTH
At Performics, our technology-enabled client services group drives performance and results. Our performance marketing specialists have an average of 10 years digital experience and are engine-certified, industry-recognized thought leaders. These brand stewards use technology applications, like our proprietary Digital Control Centre, and actionable data to make better buying decisions at a lower cost.
CULTURE OF INNOVATION
For more than a decade, Performics has shown a proven ability to create & deliver next-generation performance marketing solutions. We launched the first CPA-based Affiliate Network, built the first scalable search management platform (DART Search), and were the first to integrate Search and Affiliate. As part of Publicis Groupe’s VivaKi Nerve Center, our engine and partner relationships continue to fuel new opportunities that efficiently deliver audiences to our clients.
Retail Expertise
As a leading SEM vendor for Internet Retailer’s Top 500, Performics’ extensive retail expertise offers a deep understanding of consumer behavior and drives the flawless execution of campaign dynamics including online-offline attribution, SEO-SEM integration and geo-seasonal strategy to maximize ROI. We understand the challenges presented by a complex reseller environment and leverage learnings from thousands of retail campaigns to apply best practices and proven methodologies to client programs.
Strategic Account Management
Our client services philosophy is built on measurable performance day in/day out. We are committed to offering strategic leadership, proactive service and sustained innovation for all of our clients. To deliver sustained innovation, we tap into our agency-wide focus on methodical innovation, looking for new opportunities to grow our clients’ programs. These opportunities could come from core program expansion, new media distribution, expanded testing or new digital marketing initiatives in the areas of performance media or natural search.
Learn more about Performics' Online Marketing Solutions.
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